Do you trust this person or these people to take your money and make it into a product worth paying for? Paying through a site like Kickstarter helps soothe any worries that your might have for a moment, but it’s merely a pat on the head. This is because crowdfunding is all about trust. They will not step in if your investment doesn’t pay off. When you use any of these sites, you are forewarned that your money is a donation and unforeseen circumstances may well arise. However, their role in the process is minimal and, perhaps, superfluous. For this reason, sites like Kickstarter act as a ‘middle-man’ between the customer and the creator. People are wary of crowdfunding, wary of paying for a product before it is in their hands-and quite rightly so. To my mind, that is simply not true.Ĭrowdfunding, in its current form, is in a nascent stage of its life cycle. The definition of crowdfunding has come to mean a campaign run through one of these sites. However, it seems to me that ‘Kickstarter’ and ‘crowdfunding’ have become interchangeable terms. Similarly, Kickstarter has rose to the top of the crop of sites that offer crowdfunding services, amongst places like IndieGoGo and RocketHub. Over the past few years, crowdfunding has boomed. However, it won’t live up to that potential if we keep using Kickstarter and crowdfunding interchangeably. Crowdfunding has the potential to change the way that video games-and dare I say it, entertainment-is manufactured. ![]() It seems to me that you have this idea that there’s a level of formality that separates crowdfunding and an upturned cap sat at the feet of a busker. I hate to put you on blast like this, but it’s time we had a serious chat about crowdfunding. Note: The opinions expressed in this editorial are not necessarily the views or opinions of.
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